When it comes to BPM, or business process management services, the overarching goals lead to setting an organization’s workforce to become more effective and capable of adapting to an environment that calls for change. However, how it achieves these goals is often mistaken for other practices. Here are some of the more common misconceptions of BPM services debunked. BPM Is Not A Product – It’s A Process A Business process management service is more of an idea as opposed to a physical product or a business software. It takes an existing set of processes and helps improve on them in order to most efficiently provide support for both an organization’s B2B and B2C clients. BPM Is Run By Humans, Not By Apps While business process management services can certainly create a workable outcome for improvement that involves the development of applications or softwares, BPM itself is a broader spectrum. Instead, it’s run by people with the knowledge and background of successfully-ran campaigns. The process can include business upgrades, but it’s the people themselves that prepare and plan for the execution. Inevitably, what gets fixed are issues caused by human error.